ON-LINE DATABASE of SCIENTIFIC PAPERS
DOI: 10.5593/SGEMSOCIAL2015/B41/S15.092

TRADITIONAL “FIVE ELEMENTS” THEORY DRIVING MODERN DESIGN INNOVATION. APPLICATION OF “ FIVE ELEMENTS” THEORY IN TRANSPORTATION DESIGN

Y. Wang, Y. Wu
Wednesday 30 September 2015 by Libadmin2015

References:
2nd International Multidisciplinary Scientific Conference on Social Sciences and Arts SGEM2015, www.sgemsocial.org , SGEM2015 Conference Proceedings, ISBN 978-619-7105-50-6 / ISSN 2367-5659 , Aug 26-Sept 01; Book 4, Vol. 1, 749 - 756 pp

ABSTRACT
This research is based on the basic concept of "Five Elements" and the theory of mutual promotion and restraint between “five elements”. The major well-known enterprises have shift much more attention to the huge potential Chinese market. The "five elements" as the Chinese People’s traditional material concept has a huge impact on people’s aesthetic inclination and life style. Especially for high-income people, mutual promotion and restraint of "Five Elements" concept should influence their choice of daily necessities, especially the choice of luxury. The impact of "Five Elements" concept analyses on Chinese art and design since ancient times was the main methodology in the article. Furthermore, this research fruit was also used in creation of transportation design, in order to create economic benefits.

Keywords: “Five elements”; mutual promotion and restraint; design innovation; transformation design

PAPER DOI: 10.5593/SGEMSOCIAL2015/B41/S15.092 : TRADITIONAL “FIVE ELEMENTS” THEORY DRIVING MODERN DESIGN INNOVATION. APPLICATION OF “ FIVE ELEMENTS” THEORY IN TRANSPORTATION DESIGN

35 EURO ADD TO CART


<cart1>



Home | Contact | Site Map | | Site statistics | Visitors : 864 / 412183

Follow site activity en  Follow site activity ARCHITECTURE & DESIGN  Follow site activity Papers SGEM2015   ?

Copyright 2014 SGEM International Multidisciplinary Scientific Conference on SOCIAL SCIENCES & ARTS. All Rights Reserved. 3.0.17 + AHUNTSIC

Creative Commons License