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DOI: 10.5593/SGEMSOCIAL2016/B11/S03.112

METAPHORS FOR VIRUSES: THE CROSS-DISCURSIVE INTERPLAY OF METAPHORS IN TERM CREATION

S. Mishlanova, E. Morozova, Y. Mishlanov
Thursday 29 September 2016 by Libadmin2016

References: 3rd International Multidisciplinary Scientific Conference on Social Sciences and Arts SGEM 2016, www.sgemsocial.org, SGEM2016 Conference Proceedings, ISBN 978-619-7105-70-4 / ISSN 2367-5659, 24 - 31 August, 2016, Book 1 Vol. 1, 887-894 pp, DOI: 10.5593/SGEMSOCIAL2016/B11/S03.112

ABSTRACT
The article deals with the conceptual-semantic research of the term virus as one of the most important terms of computer virology. The peculiarities of term creation in medical discourse and those of metaphorization in computer discourse are revealed.
The etymological analysis of the lexeme virus found out that its primary meaning was ‘poison’. The analysis of terminologization and medical term semantics revealed the subsequent appearance of meanings such as ‘invisible causative agent of infection’, ‘non-cellular living form, intracellular parasite, molecular set’ and ‘genome fragment’. Thus each conceptualization stage in virology resulted in formation of particular conceptual structure, and the development of virology was characterized by frames Epidemics, Infection and Replication. The origin of computer sciences contemporized with the development of gene engineering and genetics achievements. Since viruses became proper tools to influence the cell replication processes and therefore the information processes, medical virology was considered to be the source-domain for conceptualization in computer sciences. The metaphor ‘computer virus’ has been changed according to the development of computer technologies, and this process may be presented as appearance of the same frames, but their consequence seems to be reverse.

Keywords: semantic dynamics, term, metaphor, virus, computer virology

PAPER DOI: 10.5593/SGEMSOCIAL2016/B11/S03.112 ; METAPHORS FOR VIRUSES: THE CROSS-DISCURSIVE INTERPLAY OF METAPHORS IN TERM CREATION

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